Tuesday, December 15, 2009

ID Magazine 1954-2010


I just read today on Corr77 that ID magazine is going away due to lack of readers and print advertising. I was totally and shocked but was not surprised at the same time.

It seems in this digital age we would rather just turn to the internet for our reading pleasure. When I was at CCS everyone in the ID studio couldn't wait for the new issue to arrive, I even remember having to re-order more than 12 issues because it would fly out so fast. But apparently those days are gone, at least numbered.

Here is Detroit two well known papers, the Detroit News and Detroit Free Press are going to reduce readership by canceling Sunday papers and reducing the sizer of the print itself. More and more readers are going online for news killing the print market.

I will say that I miss some publications let's just hope they don't cancel the Internet some day.....

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